Our Impact

 #ThePrimplifePlan is inspired by the desire to want to see girls from an under-resourced community, like myself (Jasmine Jones), reach their full potential and overcome adversity. #ThePrimplifePlan will seek to put positive images in a forgotten community. The impact will allow these girls to see a positive reflection of themselves to achieve greatness. The results will allow them to replicate this in their daily lives as I know they can!

"  80% of children entering the first grade scored “high” on the self-esteem inventory. But by the fifth grade only 20% scored “high” and by the 12th grade only 5%." - Source

"80% of children entering the first grade scored “high” on the self-esteem inventory. But by the fifth grade only 20% scored “high” and by the 12th grade only 5%." - Source


 

Our Opportunity

Our target customers include girls ages 6-14 from under resourced communities. The total addressable market is about 7.7 % of the US population. IBISWorld estimates that there are about 2,500 organizations in the US that provide after-school programs. There is a low-to-moderate degree of competition among after-school program providers in the United States. As the US population increases in size, so does the market for children’s book publishers and the demand for E-books. Revenue from the PRIMPLIFE comic series is easily generated from technology (e-books, apps, e.i.) for our target market.

 
 

Population of target market in our target areas.


COMING SOON

Expanding to apps, blogs, web series, apparel, comics, job opportunities, mentor-ship, and more just for the girls that want to #PRIMPLIFE!